Santa Claus’ Secret Forest
Step into your very own Christmas fairytale
As seen on BBC’s Celebrity Apprentice
“It’s a place that should be on everyone’s bucket list, especially for those looking to relive the magic of Christmas. It’s a world of wonder waiting to be discovered, where every detail is carefully thought out to transport you to a place of joy and enchantment.”
– David

Once upon a Christmas Eve…
Imagine a world where the snow falls gently in the polar night. A magical forest hidden just beyond the everyday world.
Welcome to Santa Claus’ Secret Forest, a place that feels like a fairytale, where your festive adventure is led by the elves.
This is Christmas without queues or crowds. It’s about that wide-eyed wonder and the unforgettable moment your child looks up at Santa and really believes.
Where magic moves at your pace
Somewhere deep in the Secret Forest, an elf is preparing for your arrival.
Santa Claus’ Secret Forest is a fully immersive world built around children and created for families looking for something truly special. Here, there’s time to slow down, follow the story and let your child’s imagination lead the way.

“Absolutely amazing! Worth every single penny! Completely private and personalised. Didn’t feel rushed at all when seeing Santa. I don’t want to say too much as it would ruin the magic, but suffice to say it was like nothing I’ve experienced before.” – Gary

Your elf-guided adventure
Santa Claus’ Secret Forest offers a collection of experiences shaped by tradition and the gentle magic of Lapland.
Private programs, from gingerbread masterclasses to treasure hunts in the snow, are created for your family alone. Enjoy the Secret Forest at your own pace, with a personal adventure shaped around your family.
In our group programs you’ll follow the elves through the Secret Forest alongside other families. Special moments, including your meeting with Santa Claus, remain private for each family, while the rest of the adventure is shared.
“It was incredible. I’m so glad I invested the money in those memories.” –
Danielle
The practical magic
Who is Santa Claus’ Secret Forest perfect for?
Santa Claus’ Secret Forest is perfect for children aged 4–9, when their belief in Christmas magic is at its brightest. This is not a theme park. It’s an immersive world built around your child’s imagination, curiosity and belief.
Where is Santa Claus’ Secret Forest?
Santa Claus’ Secret Forest – Joulukka is hidden deep in the forests of Lapland. To preserve its magic and privacy, the forest can’t be reached by private car or taxi. Transport is always arranged for you, and your journey begins the moment you are collected by our elves or drivers. From there, the forest opens only to those who have been invited.
When is the best time to visit?
Our winter dates fill early. Availability is limited to keep each visit personal. Private programs are available all year around, while group bookings run from November to March.
Got more questions? Check out our Frequently Asked Questions.